A row has broken out over between Welsh ministers and the Conservatives over a Tory policy to promote Welsh produce.
Conservatives launched the Taste Towns Wales initiative to help communities cooperate to promote local produce and the benefits of eating seasonal food.
Based on the Taste Montgomery scheme, the policy was announced at the Royal Welsh Show in Powys on Wednesday.
But ministers said they were already funding Taste Montgomery as part of a wider programme to boost Welsh food.
The Conservatives said the plan could be a “revolution” for the food industry and urged the Welsh government to join the campaign.